On Launch Parties
No Malice PalaceRO: I know, I know...lots of people say they're pointless and a waste of money, but dang it, I finished another book, it's coming out and I want to celebrate! Perhaps it's because my first two parties went so well. When Pushing Up Daisies was released people from every stage of my stage came to the launch party. Old bosses and colleagues showed up. Old boyfriends. Relatives I hadn't seen in years. It was wonderful. I felt like a bride. The party was at Partners & Crime in Greenwich Village and they sold so many books they had to run to B&N five blocks away to buy more. (I enjoy repeating that.) It was a fabulous experience. The next day I flew to Phoenix for an event at Poisoned Pen and signed hundreds of books. I thought..I could get to like this.
Needless to say that never happened again. You can only be a virgin once. I knew I had to do something different for The Big Dirt Nap - which is kind of funny - so I had a party at The Friars Club. I thought if nothing else people will come to see the landmark, members only club. And they did. It went well, I sold books, a good time was had by all.
So now we're up to book three, Dead Head. CBGB's is no more. The Fillmore is long gone, but given the title and the subject matter, I was hellbent on having a party in the village and I think I found the perfect spot - No Malice Palace. First off I love the name. And the place is as cool as it gets, a lounge-y, low key bar with a garden in the back. In fact the website says Bar, Parties, Garden..it had my name all over it.
So on April 15 everyone I know - and that includes all of you - is invited to help me celebrate the release of Dead Head, at No Malice Palace, 197 east 3rd Street, bet. A & B, look for the green lantern (I love this part of the address..it actually says this on their website.)
There is no way I'll sell enough books to justify the cost of the party, but I need that good sendoff
and I like to let my publisher see me selling books and chatting people up. I also like inviting other people from the house to acknowledge their work on the work. (BTW don't forget to stop back tomorrow for our chat with St. Martin's art director, David Rotstein.)
How do you all feel about book parties? Love 'em? Hate 'em? Awkward? Awesome?
Labels: book parties, Dead Head, No Malice Palace, St. Martin's







Jan Brogan
Rhys Bowen












