Showing posts with label australian open. Show all posts
Showing posts with label australian open. Show all posts

Thursday, January 28, 2010

Never give in...


"Never Give In"

"This is the lesson: never give in, never give in, never, never, never, never—in nothing, great or small, large or petty—never give in except to convictions of honour and good sense. Never yield to force; never yield to the apparently overwhelming might of the enemy." Winston Churchill


In the last few days tennis fans have been treated to an extraordinary display of "never give up, never give in." I won't bore the non-tennis fans with the details but in four important matches the player who dropped the first set came back to win. In some cases they were also down in the second set. For the women that would have meant game over and for the men it would have represented an almost insurmountable hole to climb out of.

Beyond the obvious athletics, it's the idea of never giving up that's struck me while watching the Aussie Open. We don't necessarily do it on a global stage like Li Na, Serena Williams or Roger Federer but every day we write our stories and books and sometimes we are rewarded..and other times we can get an unceremonious smackdown. It can be a rejection letter, a negative review, the non-invitation to the cool event. But we don't give up.

Okay we we're not fighting a war..and we're not even battling for a trophy and a huge check (well, maybe one day..)but we are all tested in this business.
So tell me, have you ever thought of giving up? And if you did, what did you do to get yourself out of it?