Saturday, April 25, 2026

What We're Writing Week: Julia is Catching Up and Checking Out

 JULIA SPENCER-FLEMING: Don't be alarmed by the title; I'm not checking out of hotels or my day to day activities. I used the phrase because I love me some alliteration, and the writing I've been doing lately is all of a sort - reaching out to readers.

 

I have to admit, when I was pouring over issues of WRITERS DIGEST and reading mystery novels to learn the craft, I never expected the life of the author to involve so much, well, communication. Ironically, many of us are well suited as writers because we love to sit in a small room by ourselves and not have to talk to anyone. We're not misanthropes - a visit to any mystery conference will disabuse you of that idea - but we all like spending a lot of interior time. I suppose if we didn't turn to the written word, a lot of us would do well as contemplative monks (although Jenn and Hank and Rhys would be HIGHLY energetic ascetics.)

 

But I began my career at the dawn of the social media age. The first change was the author website, which enabled readers, for the first time, to connect to their favorite writers without showing up at a bookstore or library. As more and more people got online, we switched from physical newsletters (yes! I had one, done by a lovely local printing business!) to email newsletters. 

 

Then came the social media sites that are now part of our day-to-day lives. I can't recall if anyone was using MySpace professionally (anyone remember how big MySpace was for about five minutes?) but once Facebook stopped being just for college students, the whole world joined up, and authors came in droves as well. Then, for a while, the novelty of YouTube meant Book Trailers - a whole business popped up around producing them! Facebook stayed, and grew, but YouTube was quickly colonized by content producers putting out stuff that was, let's face it, much more entertaining than book trailers, so authors migrated to the cool new world of Instagram.

 

You also had to be on Goodreads, and LibraryThing, and everyone became bloggers, and it was about then when you'd start to hear writers huddled together at conferences asking each other how much social media was the right amount, and how did everyone manage to get any actual, you know, writing done while also posting and mailing and Tweeting and commenting.

 

Don't even get me started on Tik Tok. No. Not gonna go there.

 

Most of us have settled down to a few, reliable ways to connect with our readers, in part because EVERYONE has gotten a bit tired and jaded with the social media world. Quality, not quantity, has become the new standard. Which leads me to my catching up - on FB comments and writers' emails, and checking out - other authors' newsletters, because I'm restarting my own NEWS FROM THE KILL and I want to make sure it's up to date; ie, giving readers what they want and nothing they don't.

 

So, dear readers, tell me: what sites online do you find gives you the best value when interacting with writers? And, if you subscribe to any, what do you like to see in author newsletters?

9 comments:

  1. To me, author newsletters are like an unexpected gift . . . I tend to be happy with whatever has been included . . . . and compared to Jungle Red Writers, no other site even comes close for being valuable for interacting with writers. If I had to pick a social media site, I guess Facebook would be my choice for best value . . . .

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  2. I use Facebook and a monthly newsletter, and am minimally on Instagram. I love an author newsletter that is chatty and includes book news AND personal news, plus photos. I try to make mine the same!

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  3. Back in the day, late 1980's, CompuServe had a massive writing forum, and some authors got their start there. Diana Gabaldon was one of them; she would share research, upload passages she was working on, and network with readers. She still does this, only now on Facebook, and she answers questions more than any author I've known of. I learned a lot about marketing from my desk from her.

    My kids had AOL accounts, and LiveJournal, which was very slanted towards writing. My youngest, who was a Harry Potter fanatic, was writing fan fiction through a LiveJournal community when she was about 14, in the early 2000's.

    The Internet has clearly made a difference for authors who choose to use it (see Reds, Jungle), but it does take so much time. How do you strike a balance? The Reds have a sweet deal here, along with a couple other blogs like Mystery Lovers Kitchen, where you share with a group of other writers, but that is just one prong of the potential social media outreach. Did you struggle to get to a sweet spot of not too much?

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    1. Yes, the answer is yes Karen, we struggle to find a balance! I do remember Myspace and those dial up Internet lines:). I love your stories about the early days with Diana Gabaldan and fan fiction. I've been writing a lot this week, but that means getting NOTHING ELSE DONE!

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  4. Personal news (short story pubications), local non-political news, a feature piece on an important location in one of your books, seasonal photos, garden update, and best of all, one of Celia's recipes. Dogs, cats, and grand-dogs.

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  5. I love author newsletters and I get a lot of them. I read most of them, enjoying the book news and the personal stories, too. Some authors are automatic pre-orders for me, I consider myself very lucky to be able to do that. But I have drawn a hard line at paying for author newsletters.
    I like the contact with authors and readers on Facebook and engage with others there, but try to limit my time on it. This blog is unique however and my first choice for social media with authors.

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  6. What online sites give best contact with writers (and other readers)? There is but one…Jungle Reds! Happy weekend all. Elisabeth.

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  7. I have to say, I love this blog--I never imagined that I would be able to connect with authors and other readers on a daily basis. It's delightful.

    My email inbox is so full that I don't know about subscribing to more newsletters. I don't read all the ones I get already.

    I used to really enjoy Facebook, but now I'm pretty frustrated. It seems to be all ads and posts from people and groups I've never heard of . So many posts that are viral are just not true. For instance there was a story this week that at least 4 of my friends shared. It had a picture of a man, and the story was that he had been arrested because he broke into a bookstore to finish reading a book. The version I saw most often said this Portland bookstore was famous and was on Burnside St (duh, Powell's). I actually wanted to know what the book was that this guy couldn't put down, so I googled the story. As far as I could determine, the story only existed on Facebook (probably Instagram too, but I'm not on Insta), and one version said it was a Barnes and Noble store. So, a good story, but not true. Then I'm the wet blanket fact checking my friends' posts.

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  8. Julia, sign me up for NEWS FROM THE KILL! I love author’s newsletters. Whatever they want to tell me about their w.i.p. and their travels, life happenings, etc. I do check author’s websites from time to time. My only regular social media is Facebook and I follow authors (such as the Jungle Reds) and associated authors there.

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